About Us
The world of business today is ripe for disruption. Gone were the days where one has to generate capital, scale their investment and be present physically in order to be part of the action. Concepts such as the sharing economy, the platform economy, and the gig economy are becoming a norm, breaking conventional notions and perspectives of business. In addition, technological advances enable individuals to scale up their ventures from the start, bringing their enterprises to the world at a much faster rate.
The Bachelor of Business Administration (International Business) is a new academic programme offered by Universiti Teknologi Malaysia (UTM). The programme provides individuals with current insights on the world of business, and a glimpse into the future through a structured 4-year undergraduate curriculum. Through this programme, students study and learn about strategy and ethics as well as understand insights into developing products and services across cultures and national borders.
They will also be equipped with updated knowledge and industry-driven foresights to operate in an international business environment. At the end of the programme, students are able to initiate their own start-ups, enabling to work in cosmopolitan corporations, or to be a trendsetter in global industry.
Students from Bachelor of Business Administration (International Business) will be pursuing their studies at the UTM Johor Bahru campus, the only Malaysian Public Research University located in the Iskandar Malaysia economic region. The university has a close proximity to an international business environment; therefore, students have first-hand experience about current developments within the region. Students will also engage in active learning, that reflect about the impact of regionalism, nationalism, and also international change towards enterprises and businesses.
Bachelor of Business Administration (International Business) also offers flexibility to working professionals who are keen to upgrade and improve their skills, creating an excellent lifelong learning pathway to all.